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A business owner is looking for leads... therefore lead acquisition cost is the real marketing question.
The chances of you succeeding on your own are slim to none.
16% of sales are lost due to poor first impressions.
Does TV & online advertising work?
Marketing should be a step by step plan with definite costs and results.
Who We Are & What We Do
Some Background
Brian Wrong is an Air Conditioning and Heating Florida State Certified contractor. He owns and operates a very successful residential service and replacement company.
Over the last 15 years Mr. Wrong have spent over 4 million dollars in marketing and countless hours building what is considered to be a residential replacement machine. His marketing efforts were not always good decisions and the simple truth is that many times they were a waste of money… but he survived and learned a lot. As a result Mr. Wrong has fine tuned a system that has served very well for the past 6 years and with over 90 million in sales over the last 3 years.
The System
This system is great in generating leads, as well as teaching the tools to sell them. Wrong's successful clients currently runs 6 highly trained salespeople with 2 more in training for this year’s expansion. Our qualified sales force has maintained an average closing ratio of 64% year to date. Based on this high success rate, Wrong has created a 8-week training program that teaches the sales agents mechanical aspects, customer relationships and closing the sale.
The Marketing
As a full marketing company and residential a/c replacement contractor, we have a deep understanding of our customer base and how to engage them. Wrong, Inc. will produce all the marketing materials, train your Lead Coordinator and your Sales Agents. We will improve your business by supplying you with tested marketing solutions that produces leads and has for over the last six years.
Training Program
- Week #1 - Sales Training, Mechanical
- Week #2 - Sales Training, Building Relations
- Week #3 - Sales Training, Reason to Buy
- Week #4 - Sales Training, Sealing the Deal
- Week #5 - Sales Training, Run a Lead
- Week #6 - Sales Training, Lead Coordinator
- Week #7 - Run Leads, Expected Results: $8000 Gross Margin Dollars per sales person
- Week #8 - Repeat Week #7
Meet the Team
We are a group of profesionals who understand the needs of the HVAC industry businesses. We know you may not have the resources to properly perform a full marketing campaign. But we are here to help. Give us a call and see for yourself. No retainers, no agency attitue, just solid business.
Have questions or concerns? Feel free to call
If you want to become the dominant residential replacement leader in your area before one of your competitors do (we only work with one dealer per area) try our services now and call Brian at 407 383-6648.
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